Transforming One of Zurich’s Leading Pilates Studios into a Scalable Digital Brand
When Christoph Klaus approached us, his studio already held a stellar reputation offline. Known for excellence, discipline, and deep expertise in Pilates, Spiraldynamik®, and Ballet, the studio had become a cornerstone of movement education in Zurich. But the digital presence told a different story: no visibility in search engines, no online booking, no platform for remote classes, and no system to support recurring revenue.
Our goal was clear—translate years of trust, client loyalty, and teaching mastery into a digital presence that performs, converts, and scales. And that’s exactly what we deli
From Word-of-Mouth to Search Engine Authority
Our team began with a complete redesign of the website—visually calm, professionally structured, and laser-focused on usability. Clear navigation, intuitive CTAs, and a mobile-first layout made it easy for users to discover, explore, and take action. But great design is only as powerful as the traffic it supports. So, we also implemented a deep SEO strategy:
- Local keyword optimization (e.g. Pilates Zürich, Zoom Pilates, Spiraldynamik Kurse)
- Fast load speeds, schema markup, and Core Web Vitals optimization
- Rewritten service pages structured for both humans and algorithms
As a result, the studio began ranking in the top 3 Google positions for its primary services, increasing organic visibility by 85% and generating 72% more qualified traffic—without spending a cent on ads.
Creating a Scalable Online Studio
The real game-changer was the development of an integrated digital platform. We designed and implemented a full-featured online studio, offering:
- Live Zoom classes
- On-demand video access
- Subscription packages and one-time payments
- Voucher and gift card functionality
- Secure, seamless checkout
This empowered Pilates Christoph Klaus to serve clients remotely while monetizing digital content—opening the door to recurring income and geographic reach beyond Zurich. In just a few weeks post-launch, over 50 clients subscribed to the online offering, with zero technical barriers and zero confusion.
Client Satisfaction in Their Own Words
The success wasn’t just felt in metrics—it was felt in emotion. Clients immediately noticed the difference and responded. The studio now proudly boasts 30+ glowing 5-star Google reviews, many of them praising the ease, clarity, and effectiveness of the new digital experience:
⭐️⭐️⭐️⭐️⭐️
“Training works excellently over video—Christoph corrects form just as precisely as in-person.”
⭐️⭐️⭐️⭐️⭐️
“Seamless online access, easy booking, and the same high-quality guidance. Truly professional.”
⭐️⭐️⭐️⭐️⭐️
“Best teacher in town! Very strict, yet so much fun! And now I can train with him from anywhere.”
This kind of real, unsolicited client feedback tells a powerful story: not only was the transformation successful—it was loved. The new platform didn’t just work; it deepened trust, widened accessibility, and kept the heart of the studio intact.
The Results at a Glance
- +85% organic search impressions
- +72% increase in total site traffic
- +38% increase in completed bookings
- +22% boost in platform engagement
- 50+ new online subscriptions in the first month
- Consistent 5-star client satisfaction across Google
Your Studio. Your Brand. Our Expertise.
This is what we do: take trusted, high-value service businesses and build digital ecosystems around them—so they can grow, scale, and serve more people without compromising what makes them special.
We combine strategy, design, SEO, and tech implementation into a conversion-focused digital presence that delivers clear ROI. If you’re a studio owner, coach, wellness brand, or educator looking to expand your digital footprint while staying true to your values—we’re ready.
Let us turn your reputation into reach. Your quality into conversion. Your business into a brand that thrives—online and off.
Ready to grow? Let’s build your success story.
